Automated Lead Generation for Optima Accountants
An automated lead generation system built with n8n, integrating Companies House and enrichment tools to discover new businesses, extract key details, and send personalized outreach at scale.
Overview:
We developed an automated lead generation system for Optima Accountants using n8n and Companies House API. The workflow discovers new businesses, extracts important details, enriches them with verified contact info, and sends personalized outreach — reducing manual effort and ensuring a steady stream of qualified leads.
- Automated discovery of newly registered businesses
- Enriched company data with verified contacts
- Personalized outreach at scale with minimal effort
This automation has transformed lead generation from a manual process into a scalable growth engine. Optima can now focus more on building client relationships instead of searching for prospects.
The automated lead generation workflow delivered measurable improvements for Optima Accountants. By eliminating manual research and outreach tasks, the system freed up valuable time and ensured a consistent pipeline of qualified leads. Personalized communication further boosted engagement and response rates.
- Reduced manual lead research time by 80%
- Delivered a steady flow of new qualified leads each week
- Improved outreach engagement through personalization
This solution turned lead generation into a scalable, repeatable process — helping Optima grow efficiently while focusing on client relationships.
"This automation has completely transformed how we approach lead generation. What once took hours of manual effort is now a streamlined, data-driven process that consistently delivers qualified leads — allowing us to focus on serving our clients”